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About Me

I’m Arielle Weiler, a Minneapolis-based designer with a background in brand development, marketing, and web design.

I have a desire to continually improve and evolve, a need to understand design problems from their core, an obsession with collecting inspiration, and a slight penchant for perfectionism.

When I’m not designing, you’ll often find me watching sci-fi, sewing little creatures out of felt, or eating Nutella out of the jar.

Experience

Freelance Designer

2008–Present

I collaborate with clients to create compelling solutions that perform, engage, and delight. I build solutions from concept to completion, including identity systems, websites, print, and interactive design.

Art Director

Media Junction, 2016

At Media Junction, I created and documented the company’s brand identity, voice, and photography guidelines. Day-to-day, I art directed videos, designed websites, landing pages, and web graphics, and advised clients on marketing and design best practices.

Senior Marketing Designer

The Nerdery, 2012–2016

I grew into a leadership role during my time in The Nerdery’s the marketing department, managing and training other designers, and spearheading the company’s rebranding efforts. During the fast-paced rebrand project, I worked with company leaders to define goals and negotiate requirements. I then directed designers, writers, and strategists in producing new company brand guidelines.

Get In Touch

If you’d like to make something great together, or just want to say hi, please drop me a line.